10 Ways To Promote Your Online Store

Social Stores Review , How to promote my online store?
Many people who have access to the Internet are aware that they can earn decent money through the Internet. Perhaps you once had thoughts to start your e-business: choose a domain, find a hosting, download free online store template and start to sell the goods from a nearby store. And start waiting until buyers ring and buy goods.
Have you considered everything before the creation of an electronic store? But don't you think that you have missed something? You forgot the most important thing - how you will attract potential visitors to the site? How will you promote your online store for free? What are the effective ways of promotion online shop will you use? Adding a site to free directories will give you sales? These and other mistakes, questions and answers will be discussed in this article.
Methods of promotion online store
You need to decide based on your advertising budget which methods of promotion you will use in your online store.
Unique and useful content is what is called "free" promotion of the online store, which is available to everyone. Write quality content for the site, which will bring many links from other websites. After all, only a unique and useful content for people will be appreciated as by a human and a search engine.
1. Advertising.
To attract many customers from the search engines is very challenging task at first stages of business. That's why Google Adwords advertising is exactly what we need. Contextual advertising for online store allows you to immediately get your potential customers. The price of one transition to the link depends on the competition and the theme of your internet business, as well as literacy and professionalism of its setting.
2. SEO promotion.
You need your site to be at the top of search engines for desired keywords and receive daily influx of targeted visitors. For a young site it is very difficult to quickly get into the top. In order to achieve high rankings in Google SERP you need to prepare your site (internal SEO optimization) in order search engines "liked" your site. When all internal SEO work on the site is complete, it is necessary to begin to build links.
In the SEO promotion of your online store you need to put the emphasis on literacy internal optimization and content! Just so you can save a lot of money on the links purchase and get free traffic on long tail words.
Do not forget to add your website to Google.com.ua / places. It is truly effective in this business! Google is actively testing the Local Business Center, but even now at the top positions of Google search there are companies from Google Local Business Center.
3. Price aggregators.
Use special aggregator sites, which compare prices from different online stores. Sometimes they are called price aggregators. Enclose a contract with popular sites aggregators and get the sales. Everything will depend on your products prices. If your prices of the goods are higher than in other shops, it is unlikely that you will have a lot of orders from such sites.
Social Stores Review
4. Socialization and viral marketing
Social networking is a great way to understand the consumer, to increase sales of your online store. Advertising in social networks of your online store has long been considered as one of the most effective. Use viral videos or photos to promote your website on social networks. This can increase traffic to your site on a successful viral promotion on social networks and other sites.
Also at this point you may use social bookmarking and micro blogging.
5. Offline Advertising for Your Online Store
It can be:
• advertising of your online store on billboards;
• distribution of flyers and coupon codes near shopping centers;
• sponsoring of various events and activities;
• Mobile SMS-mailing is a great way to get people to visit your store;
• posting announcements, etc.
6. TV and radio advertising
If your online store has friendly usability, well-designed website, and the prices on the site are not above the competition, make your site popular! Tap the power of your site advertising on TV and radio. Remember that advertising is the motor trade!
7. Activity on thematic blogs, websites and forums.
This may be the publication of interesting articles, and just comments and suggestions on the subject sites.
8. Blog or forum for your online store.
Create a blog for your online store. Publish interesting articles related to your store, photos of satisfied customers and reviews, interesting statistics and information, answer the questions. Be more open to visitors of your site. It would also increase the links for your online store. Of course, on the highly competitive request you will not to be in the TOP only thanks to a blog or a forum, but it has a number of important advantages for you.
9 Special offers, affiliate programs, discounts
Availability of affiliate programs lets interest the other people to recommend your store to friends and family. Sale is a great opportunity to remind your visitors and old customers that your site is still there. Also, this is a great issue for press release distribution, reviews, articles and advertisements with the active link to your website. Do not forget about the services of group shopping!
10. Google Analytics
Continuously analyze the effectiveness of your site traffic with Google Analytics. Set up E-commerce and objectives for your store or site, and analyze the quality and efficiency of traffic! You need to know how much one target visitor costs and how much profit it brings to you. Continuously analyze the effectiveness of traffic from different sources!
All these methods of online store promotion are effective, but only with a competent and professional approach!

Related Post:
https://www.youtube.com/watch?v=qWFHwSsnQDw&feature=youtu.be
https://medium.com/@Mednour/social-stores-review-get-wow-83-000-bonus-package-now-social-stores-bonus-3278e7b98425
http://imbreak.com/social-stores-review-wow-27-bonus-package-social-stores-bonus/

Top Online Lead Generation Strategies for 2015

Wishloop Review
Despite the fact that no two businesses are alike and the fact that there are really no cookie-cutter marketing solutions that can be applied worldwide, when it comes to online lead generation strategies, a few work out across the boards.
These are the timeless, top online lead generation strategies that will never become obsolete or played out and will work for virtually any business, idea, person, message or whatever, as long as there's an online presence.
What I mean by an online presence is having some place for the lead to end up in, be it a landing page, website-whatever. It doesn't have to be popular yet, that's what the lead generation strategies are for!
The Best Online Lead Generation Strategies Moving Forward
So with that said, here are the best lead generation strategies for not only this year, but next year as well. How can I predict that far into the future? Because these are the best strategies for generating leads year in and year out:
1. Search Engine Optimization. SEO, the old standby for a reason. Optimizing your site for search engines will boost your standings in the SERPs, thereby giving you more organic hits.
The higher up on the SERPs you are, the more leads you will generate simply because you look like the authority in the industry-why else would you be up there? If you have to, hire someone to do the offpage SEO for you, getting into the backend of the site and fixing up your h1, h2, etc. tags, adding alt text to your media, making sure the meta data is correct, fixing errors, naming the pages more effectively, etc.
2. Website Optimization. While some don't see a difference in SEO and website optimization, there really is one. SEO is optimizing for a search engine-optimizing your website for a person is an often ignored factor in lead generation. What you want to focus on here is user-friendliness.
How easy is the site to use? Is it an enjoyable experience? Does the viewer get the exact information they want from your site or is it confusing, misinformed, generic or redundant? For both SEO and website optimization, a killer blog will really improve your lead generation, but don't overlook a redesign of your website if it's cluttered, hard to use or just friggin' ugly.
3. Social Media. Social media has been dying for years now according to the so called experts-don't listen to them. Social media is as viable a source for lead generation as ever-you just have to know where to look and what to do. For this, knowing your demographic well is the only way to be on the right social media platforms at the right times.
You aren't going to capture the teen demographic on Facebook anymore, but you might on Instagram. Also, you aren't going to use Pinterest to target CEOs and upper management, you're going to hit up LinkedIn. Know where your audience is social and then go share some media!
Wishloop Bonus
4. Email Marketing Campaigns. Email marketing is not dead, despite the publicized doom that accompanied the Gmail compartmentalization of the Inbox.
On the contrary, click-through rates have actually gone up because now users are opening the mail they want to open, in turn making the emails get in front of a more qualified lead audience than ever before. The only thing left for you to do is build your list and learn how to craft the perfect lead capture email.
5. PPC Ads. Finally, there are PPC ads. I put this up here hesitantly since I'm not a huge fan of paying to play (organic all the way!), but there's no denying that PPC ads work. While there is no long-term benefit for PPC ads (unless you have bottomless pockets), there is certainly a short-term gain in both lead generation and conversion rates.
This is great for startups and new launches, as well as the business that needs a boost to meet quota right before the quarter ends.
Just remember that your ads have to be effective to work, meaning they must be catchy, targeted, in the right place at the right time and most of all, lead to an effective landing page that is consistent with the ad. When PPC ads are firing on all cylinders, they are a great way to generate some real quality leads-just make sure you keep them so you don't have to pay for them again!
What About Targeted Lead Generation Strategies?
Of course, as I mentioned at the beginning of this article, these are just the universal lead generation strategies that are out there.
Yes, they perform well, but for certain industries, other online generation techniques provide a more targeted response from qualified leads.

As an Online Marketer and MLM trainer and consultant, April Ray has helped hundreds of new business owners generate traffic, leads and sales for their home businesses as well as provide coaching to those who lack the skills and confidence to get started in building the business of their dreams.

Related Post: http://imbreak.com/the-truth-about-wishloop-review-wow-79500-bonus-package/

Some Ideas About SEO For WordPress

RebrandPress 2.0 Review
SEO for WordPress means that you have to know and learn how to work around this CMS tools. With the WordPress you can start to create contents or blogs for your site and have these optimized for the search engines based on the keywords you want to rank for.
Since the contents you created are important for the ranking objectives that you want, you have to include all the top keywords related to these, and also related to your products. And since you also are in the process of creating more contents for your site, you have to make the system avoid tendencies of duplicating some of the contents you already had.
SEO for WordPress is to create contents that are informative and really interesting for people to more out of these and keep them coming back to your site for additional information. Some ideas that you have to include into your contents can be the following:
- Your content's title. The content's title is important for attracting the interest of your readers. By having your choice keywords in the titles, you will have your contents optimized for the search engines and not only for the benefit of your readers.
- The description tag of your contents. Your content's description tag cannot just be overlooked. Although this may have a little effect on rankings, this is for the benefit of your readers and providing a short description of your contents (especially if this includes the keywords) can ignite a reader's interest.
- Robot text tags are important. If you do not want some contents in your site to be indexed include the robot text tags so that the search engine's robots or spiders will not follow these. This procedure will eliminate possibilities of having duplicate contents.
- Provide alternate texts for your images. Images are important in certain circumstances but if you have these in your contents provide alternative texts for proper indexing. Keywords in the alternate text will help search engine's spiders read the images.
For more search engine optimization effect, have the WordPress tool test your contents for SEO. This will give additional help to the optimization efforts of the contents you created.
- Test the optimization success of your newly created contents with this tool. You can obtain data which can make you conclude if the contents you created are valuable.
- Check how your contents are faring in the search rankings and you will know if these are successful or not. Making frequent checking will help you decide if you need to make improvements in the content creation.
- With this tool you can test if the ideas you implemented have worked in your newly created blogs. And if the results don't turn out well you can quickly make improvements.

Source: http://imbreak.com/rebrandpress-2-0-review-get-wow-83000-bonus-package/

FOTO PRESS

WP FotoPress is a new WordPress plugin adds a PhotoShop like editor right INSIDE your wordpress admin + lets you find MILLIONS of images to edit & add to your wordpress posts & pages without ever having to leave your site to find images. Solves a HUGE PROBLEM for every one with a WP site.

WP FotoPress – The Features

The POWER PACKED Features INSIDE WP FotoPress That Make it SO POWERFUL…
(and give your WordPress Site Superpowers)

• Finds you 2 Million+ Royalty-Free images from 4 TOP SOURCES – Finding the right image for your blog content or website can be hard. It could sometime even take hours to pick the one that fits your site the best. Scouring 100s of websites is not a good idea (or the best use of your time) that’s why we made it EXTREMELY SIMPLE – 1 click search that finds you over 2 million images right inside your WordPress site.
• 1-Click Crop, Resize, Rotate and Edit – You may hardly use the images you find online exactly in the same size on your content pages – you need to MAKE IT FIT. That’s why we added a quick 1-click edit feature that makes it extremely simple for you to get the right size/shape of the image you want.

Read More: http://imbreak.com/wp-fotopress-get-wow-83000-bonus-package-wp-fotopress-bonus/

OneSoci 2

OneSoci 2.0 Review is the “all in one” Facebook marketing suite from Martin Crumlish and Lee Pennington. This amazing app lets you carry out every marketing task you can think of, right inside the app. There is no need to have a load of different apps and dashboards all over the place, as you struggle to try to manage your pages, groups and ad campaigns.
The new version OneSoci 2.0 just launched and it’s, hands down, the best and most powerful marketing suite I have seen yet for Facebook. It lets you do pretty much EVERYTHING you need to manage your pages and groups, generate content, build your list, design images and more. It even has Facebook Ads API integration so you can create and run your entire ad campaigns in 1 dashboard.
Source: https://medium.com/@Mednour/onesoci-2-0-reviews-96f03ff4021f
http://imbreak.com/onesoci-2-0-review-get-wow-83000-bonus-package-now-onesoci-2-0-bonus/

Video Wave

Video Wave Review was built to help your customers research, build and rank their videos on page 1 of Google and YouTube in just a few minutes.
Video Wave Does Everything For Your Customers In Just 3 Simple Steps:
Step 1 – Research
You enter a keyword in the software and it shows related keywords to what you inputted that are easy to rank, saving you the time of doing the keyword research yourself.
Step 2 – Builds Videos
Web Based Camtasia Style Video Editor Software that includes:
– Text-To-Speech Engine with 8 languages
– Youtube Video Spinner
– Live in app “voice over” and “web cam recorder”
– Media library with royalty free images, audio, and video footage to create videos in minutes!
– Ability to add text effects and transitions in seconds within the app.
Also has 3D Hollywood Animation Movie Style Character Maker – Add “voice over” or “text to speech” to characters, completely editable and customizable. The characters were created in studio with “motion capture technology” so they look and feel life like.
Step 3 – Ranks Video
They can then upload the video to youtube within the software and get it ranked by having it syndicated to the top social bookmarks and video sharing sites. We’re also throwing in our SEO Catalyst application in as a bonus, so they can use PBN’s to help with the rankings as well.
This is the all in one solution to the most common problems people face online and we have the angle nailed down perfectly to ensure this converts through the roof.
Video Wave Review And $83,000 BONUS PAGE: http://imbreak.com/video-wave-review-get-83000-bonus-package-now/

https://www.youtube.com/watch?v=BVZieA2_2kY&feature=youtu.be

SociBoom Review

SociBoom Review

Did you know likes, tweets, pins or following doesn’t make you sales?

Finding, creating and posting content is time-consuming.

It’s TOO much work.

Fact is…, getting fans and followers WON’T ever make you money too.

What you really WANT is… customers.

We get it.

Cash paying customers so you can build massive customer lists, make consistent sales and most importantly, make money.

To do this manually, it takes forever and it’s hard work.

You either get visitors to buy immediately or …YOU’LL lose them forever.

Now what if.

What if … you could automate the entire process that gets you paying customers instead of fans and followers, risk-free?

Nope. You don’t need employees because now there is a smarter, faster and more powerful way for you to easily start getting results today, hands-free.

Imagine, immediately tapping into 320 million, highly addictive users on a mass scale, in endless categories worldwide at the click of a button.

Imagine… in minutes, your target audience excited about your product or service, converting into immediate leads and sales without spending a dime on advertising.

Bonus Page: http://imbreak.com/sociboom-review-get-wow-81000-bonus-package-now-sociboom-bonus/

E-Commerce Firesale

E-Commerce Firesale blueprint is a 40-part PDF course how anyone can begin an e-commerce business on popular and commonly known platforms like Shopify, Amazon, eBay and Alibaba.

The blueprint was made not only to end the struggles that a lot of newbies face when it pertains to building their web business…
…But also as a go-to master guide for experienced e-commerce merchants to stand out from all of those other competition also to finally make a name for themselves in the wonderful world of online marketing.
This blueprint was built by us as something we wished HAD when we began.
E-Commerce Firesale Review : https://oxyreviews.wordpress.com/2016/08/13/e-commerce-firesale-review-get-wow-83000-bonus-package/

Lead Lock Pro

LeadLock Pro – What is it ?

LeadLock is a groundbreaking, 100% unique ‘value first’ lead capture & leadmagnet creation software. The step in the evolution of popups/squeeze pages/and optin forms is here.
LeadLock allows you to give away your free report upfront, giving away value and building trust before you ask for their email……then capture visitor’s email address while they begin reading your lead magnet.
It happens in just 2 simple steps:
People open your free PDF report in their browser or phone – no optin required!
LeadLock locks specific pages by displaying a fully customizable message to collect people’s email address to unlock that part of your report and can prevent them from downloading the PDF to their desktop or phone, too.

Click Here To Discover Full Lead Lock Pro Review And $83,000 Bonus Page:
https://oxyreviews.wordpress.com/2016/08/13/leadlock-pro-review-get-wow-83000-bonus-package-now-leadlock-pro-bonus/

LeadTarget Review

LeadTarget is an artificial intelligence lead generation software that has been in development for over a year.

It eliminates the need to create different forms manually for different pages on a users’ website/blog. The software automatically detects the content on the page and single handedly creates a custom targeted opt-in form for that page.

It also has interactive opt-in forms, that work like a chat box. These interactive chat boxes initiate conversations with visitors, and have an automated conversation with them. During this conversation and based on answers provided to the questions, the software collects the visitors information such as their email, name and more.

So in a nutshell, it’s an automated solution to lead generation.

Source: https://oxyreviews.wordpress.com/2016/08/02/leadtarget-review-wow-83000-bonus-package-leadtarget-bonus/

Smart Video and Object Tracking

tracks down the latest in video systems. We look at the latest in object tracking, motion detection, image processing and video management.

As security cameras multiply, the ability for people to successfully monitor them declines. Commercial and public agencies are looking at monitoring hundreds of camera feeds with the minimum amount of staff. Many agencies are already surpassed their 1000th video camera install. How do agencies manage and store all that video? Let’s look at how some different techniques to manage video. Smart video systems are sold on the premise that one person can only do so much, and it’s cheaper to have a computer look at the video than the security guard. Simple, right? Well not really. Here we look at several techniques on the market that help you stretch your budget. You may not be able to replace that operator with a machine, but you may not need to hire that other operator. Ok, well that is not what you want to tell your staff, but essentially that is the goal…do more with less money.

Video motion detection… why do I need it? Digital motion detection is the processing of video images to detect differences between the video frames. Note this might not be actual motion, sometimes it could be that the camera was actually moved by wind or an intruder (like the intruder taking the camera!). But what normally happens is that objects in the scene move, and a system detects the changes. Then you can do two things. That video can be marked as “motion” video. The motion can also be setup to trigger an alarm, or other action…say for instance trigger the activation of other recording devices.

Smart Video Metrics Review

There are other uses. What about when you need to go through six hours of video to find the thief? This can make it easier to find scenes in the video where something happened. Or it could be used to delete video scenes where there was no motion. This could be part of an archive procedure to save disk space, only storing video with motion. So we can see that with digital video, motion detection saves money and time.
The only question is when do you want to do it? Since we assume all video is recorded, the motion detection can be done during the capture or later during the day or night when there are more computing resources available.

Object tracking, do I need it? Video object tracking, at its basic, is taking a video into a digital format (or converting analog video to digital), and having a computer process the image. This is similar to video motion detection, but more complex as you will see. The computer can look at objects, events, colors, light levels, anything in the video image that could be classified as an “object”. Object tracking is the ability of computers to track that object in the video. Think of a man walking in from of a camera, then walks out of the picture to the left. From watching the video, you know what happened, but with digital object tracking, a computer tracks the objects and can make certain assumptions without you looking at the video. Let’s talk about an application for video object tracking.

Related Links: https://oxyreviews.wordpress.com/2016/07/31/smart-video-metrics-review-smart-video-metrics-bonus/

Facebook Marketing Secrets Revealed

FB Live Engagenator surpasses all other Social Media Marketing as being on the must do list for Internet Marketers.

Why? Because...

Whether you are selling a product or service or promoting a network marketing or affiliate program, Facebook has the largest audience of active users and buyers.

Not only that, Facebook Marketing offers many unique opportunities to target your audience down to the last details, age groups, gender, nation, interests and that last one is a doozy. It allows you to be so specific in terms of what and who you like. Did you ever wonder why you are getting the particular little ads on the side of your screen. If you click on one them, rest assured you will get a lot more of the same type.

So, let's examine some Facebook Marketing Opportunities.

Facebook Marketing Ads

Facebook has made it simpler then ever to place one of those little ads for your project.

To create an ad on Facebook, go to your Facebook profile page. Click on Home with will be next to your name on the blue bar at the top of your page.

This will take you to your status page. Scroll down the left side under pages and click on Create Ad.

The first think Facebook will want to know is "What kind of results do you want for your Ads?"

The first two options, Page Post Engagement and Page Likes are for people how have business pages or fan pages. if that is you, then by all means choose one of these.

If however, you do not have a Page, then simply choose whatever might apply to you. Many people might want others to click to their website. From there, just follow the Facebook's guide.

If you decide to go the route of Facebook Ads seriously, you'll need to allow yourself enough time to learn the ropes. Plenty of opportunity exists for that. Googling Facebook Ads will bring you millions of option to learn more, blog posts, videos and website with tutorials, courses and trainings galore.

Related page : https://oxyreviews.wordpress.com/2016/07/29/fb-live-engagenator-review-get-87000-bonus-package-now/

https://sites.google.com/site/mediumreview/facebook-marketing-secrets

https://medium.com/@shimojv/facebook-marketing-secrets-revealed-16b01bdba60

Snapchat Marketing Biz in a Box

Snapchat Marketing Biz in a Box Review

With over 100 million daily active users and 400 million snaps per day, Snapchat is one of the fastest-growing social networks.

Because, it increases community engagement and brand awareness through innovative marketing campaigns.
So if You’re Interested in ways to use Snapchat to strengthen your brand…
Then Try this Brand New product with FULL PLR Rights to Encash this Hot Topic – Snapchat Marketing by:

a) Selling it as your own
b) Providing High Quality Product on Snapchat Marketing to your Clients or
c) Providing Training on Snapchat Marketing to Your Clients for Heavy Bucks

This Latest “Snapchat Marketing Biz in a Box Monster PLR” is:

– 100% Unique & has Latest Content on The Topic
– Step-by-Step and Proven Training
And it Comes with High-Converting Sales Copies, Sales Pages & Killer Graphics!
So, You can Get INSTANT Return of Your Investment…
PLUS++ You Can Also Download Exclusive 7 Bonuses When You Grab this Today!

Source: https://oxyreviews.wordpress.com/2016/07/25/snapchat-marketing-biz-in-a-box-review-get-82000-bonus-package/

eComily

As its name, eComily is an app which can support marketers to purchase on Instagram and some other online channels. You can make a lot of money by conversion from products to money with this app because eComily supplies you an efficient converting tool.

The smartest underground developers build this app, and they will give out the best automated Instagram eCommerce solutions. With this app, you will get the real results, traffic, leads, sales and huge profits.

Moreover, the money you can get will be increasing not every day, but every hour. Is that fascinating? Let’s get more information about it.

Source: https://medium.com/@Mednour/ecomily-review-get-53-000-bonus-package-now-ecomily-bonus-50dacdbb546a

Instant Social Branding

Instant Social Branding is an EPIC pack featuring 200 brand-new social media cover graphics (front end) and 800 more cover graphics in 4 additional color variations (upsell). It’s a powerful, time-saving branding package where you will receive covers for top social sites: Facebook, Google+, YouTube & Twitter. All with consistent design to establish stellar brand!

After over 5 years of graphic design & internet marketing experience Lucas Adamski’s goal is to deliver stellar-quality graphics that actually CONVERT. he make sure they incorporate direct-response principles to give your customers higher conversions, increase in sales & profits! So you can feel so good promoting this product!

Plus, the graphics will be now editable in Microsoft Powerpoint or Open Office making it very easy! AND, it’s now integrated with Youzign! So it’s super simple for your customers to edit the graphics and benefit quickly. With Youzign integration all they have to do is send an email and the Youzign team will push the designs right into their account. Youzign is an amazing web-based graphics app and will allow the customers the customize the templates even more freely.

Source: https://medium.com/@shimojv/instant-social-branding-review-get-63-000-bonus-package-now-instant-social-branding-bonus-f21b85a8806a

PS Masterclass 2016

PS Masterclass 2016 Review is a complete beginner to master crash course for CS2 — CS6 + CC it’s recorded on a PC & applies equally to the MAC — its’s on special offer right now at 93% OFF full price… The course in invaluable for any marketer looking to make their own ads as 99% of the best ad templates come in Photoshop format.

It’s also a tool of choice for anyone looking to get extra income by making graphics for others as Photoshop is the preferred graphic output for anyone in the graphics business.

Source: https://medium.com/@Mednour/ps-masterclass-2016-review-get-73-000-bonus-package-now-ps-masterclass-2016-bonus-f094fdcd6b24

PS Masterclass 2016 Review

PS Masterclass 2016 is an amazing product of 2016. The last time this product was on sale was over 18 months ago…so this is a pretty rare event — hence well worth a look. There is a 3 day sale on 3x #1 Best Selling Photoshop Course + huge GFX/Template pack with massive early bird discounts of up to 93%.

PS Masterclass a RAPID, bespoke Photoshop course, toolkit & template pack for marketers & webmasters.

PS Masterclass 2016 shows you how to make just about ANY kind of graphic in just 3–8 minutes — which is less time than it takes to write a spec mail to an outsourcer.

Source: https://medium.com/@Mednour/ps-masterclass-2016-review-get-73-000-bonus-package-now-ps-masterclass-2016-bonus-f094fdcd6b24

List Building - Refining the Lead Funnel

LeadFunnel Review

Customer acquisition comes in its many flavors. But whether the enterprise is huge and complex, or a mom-and-pop, the lead funnel stages are the same. I want to take a minute to focus on the lead nurture aspect. This is the part that is too shortened or ignored in the larger enterprises, which are so focused on quarter-by-quarter performance that they may not have the time to nurture a lead properly. Smaller companies and entrepreneurs frequently don’t understand or spend enough effort in the wooing process.

The classic lead funnel has 4 stages – brand awareness, lead generation, lead nurture and finally the sale. Let’s look at it another way, from the prospects perspective – the Know/Like/Trust/Sale continuum with a focus on the inner 2 stages. One of the best-kept secrets of converting a prospect to a buyer is making sure that the bait used to hook them is in alignment with what they are expecting, wanting, and needing AT EACH STAGE OF THE FUNNEL. That will differ, and there is the difference.

1. Know - The prospect first has to know your brand, company or product. Awareness, branding, is the first step in any purchase decision, absolutely. Here is where first impressions are made, and an initial opinion established. This is probably the most formal features-and-benefits oriented, strictly informational aspect of communications to come in to play. Formal white papers about the product capabilities, PowerPoint presentations, spec sheets – all of that formal credibility-building collateral is right on target here and should be used. Social Media plays an important role here as well, but done with an eye to creating the right image.

2. Like - Stages 2 and 3 are really the important pieces, in my mind. You are now building a level of involvement and increasing intimacy with your prospect. This may sound like a romantic, consumer-ish, and odd concept. But buyers are people. And people make decisions more with their emotions than with their brains, whether they are buying blade servers or scented soap. Knowledge about the product, features, and benefits, are all part of what needs to be communicated. But that is truly not what makes a sale happen. This is the time to provide value at no cost; white papers about a pain point in the industry, resources for problem solving, a free e-book pertaining to a specific concept of particular interest to your prospect. Give all this away. Give lots away, and give it frequently and often. If you are providing truly valuable (to your prospect) information, frequent contact will not be perceived as harassment, so don’t be shy. But don’t ask for the sale, not yet.

3. Trust - This is an even more intimate stage, and the nurturing process should reflect that. Podcasts and interviews tend to be more personal and more involving, and this is the perfect stage to integrate them into the lead-nurture process. There is something about having an ear-bud plugged in to your ear that creates a very intimate relationship between the listener and the presenter. Emails with a brief embedded video create direct interaction and conversation (if comments are allowed) with the viewer. Here is where personal stories from the sales rep or CEO, or longer off-topic lunches (in old sales parlance) make a difference in the quality of the relationship. You are building trust. Use Social Media at this stage as well on a more intimate level; invite prospects into your blogging community, internal wikis or mini-sites to gain a more human perspective on your company, brand or people. Invite them to participate as a guest blogger, interview them for an internal video, and involve them in the social media community. Envelope them with social media love and you will be holding them very closely.

4. The sale - If you have done steps 2 and 3 in a truly nurturing way (this is a Mom speaking, but it’s still true), then asking for the sale is easier, and more comfortable for all concerned – almost a natural and expected progression.

Think again about levels of intimacy and how and where to include social media into the nurturing stages of the lead funnel. Your close rate will certainly improve.

Elyse Tager is a social media strategist and founder of Elymedia. Elyse develops effective marketing strategies to help the small business grow significantly.

https://medium.com/leadfunnel-review/leadfunnel-review-get-64-000-bonus-package-now-leadfunnel-bonus-a02e2d8971df

What to Expect in the Content Creation Process

Text Deliver Review , There is a lot more to content creation than you think. That is why it is important to have a team of content experts behind you when you decide to start focusing on creating high value content. After all, content is how your company communicates, both internally and externally, and you want to make sure that the right points are being communicated in a professional manner.

In this piece, we are going to look at what it involved in content creation and also how you can benefit by outsourcing your content creation to a firm that specializes in content. By doing this, you will have the above-mentioned experts to help you define a strategy, as well as implement the latest content-related technology to make creating and managing your content much easier.

Planning and Strategizing

Content creation must involve a plan, or strategy, if you want the content to be successful. Work with specialists to draw up a strategy that will offer you a timeline of content production, how it will be delivered and managed and also what will happen afterwards. This can be done through meetings and workshops with your firm and the specialists, so that you can ensure that everything that you need to achieve with your content is covered. They can also keep you in the loop on what is going on in relation to content creation and best practices. You can imagine related goals for you business and the content experts will strategize on how to achieve them.

Content Management

Before you start on content creation, you need to have a content management system in place. This will ensure that the content is stored, organized, published and governed in a way that everybody agrees upon and in a way that simplifies content creation. Without management, creation and storage can be completely disorganized and your content quality will not be consistent. When drawing up a content strategy, it is always a good idea to draw up a management plan too, so that content creation can begin as soon as possible and be a smooth process.

Content Authoring

After drawing up a plan and figuring out how content management will be done, it is time to start with content authoring. It is often best to have your high value authoring done by a team of professional writers. You can work with them and tell them the main points that you want to see in the content and make as many edits as you like, but it is best to leave the professional writers to the writing to ensure clarity and good structure.

As you can see, outsourcing your content creation, management and strategy makes the whole process much easier and produces professional-grade results that will truly deliver your business message and streamline your processes. You have more time to focus on your area of expertise and the creation will be attended to by professional content creators!

https://medium.com/@mednour001/text-deliver-review-get-82-000-bonus-package-now-text-deliver-bonus-217fbbb89850